DR. N ALIA FAHADA BINTI W AB RAHMAN
Faculty of Business, Economics & Social Development
n.alia@umt.edu.my
https://wise.umt.edu.my/n.alia
Executive Summary
-
Expertise
APPLIED SOCIAL SCIENCE AND HUMANITIES
Tourism And Hospitality
Tourism Studies
Tourism Management
Publications
Indexed Journal (Scopus & Wos)
Non-Indexed Journal
Books
Chapter In Books
Proceedings
RM284,300.00
Approved Grants
3
H-Index (Scopus)
10
Number of Projects
4
Total Postgraduate Students
PUBLICATIONS
Journals
Note: This list is compiled based on data from the last five years.
| No. | Article Title | Year | Journals | Indexing | Authorship |
|---|---|---|---|---|---|
| 1 | Does Covid-19 Drive Robot Acceptance? An Exploratory Study Of Service Robot In Hospitality | 2022 | Tourism And Hospitality Management-croatia | WoS | Main Author, Corresponding Author |
| 2 | The Relationship Between Service Quality, Perceived Value, Satisfaction And Behavioural Intentions In Rail Transit Industry | 2022 | Journal Of Tourism, Hospitality And Environment Management | Google Scholar | Co Author |
| 3 | The Fast-food Employees` Usage Intention Of Robots: A Cross-cultural Study | 2023 | Tourism Management Perspectives | Scopus | Co Author |
| 4 | The Utilisation Of Digital Finance And Marketing Among Food Truck Entrepreneurs In Terengganu | 2025 | Journal Of Business And Social Development | MyCitex | Co Author |
| 5 | Factors Influencing Intention To Use Virtual Reality Technology In Travel Planning. | 2024 | Journal Of Tourism, Hospitality And Environment Management (jthem) | MyCitex | Corresponding Author |
| 6 | Leveraging Innovation And Identity For Sustainable Competitive Advantage: An Analysis Of Jordanian Bank Performance Drivers | 2024 | Journal Of System And Management Sciences | Non-Index | Co Author |
| 7 | Competitive Advantages As Mediating Between Green Behaviour And Performance In The Jordanian Banks Sector | 2023 | Journal Of Namibian Studies | Non-Index | Co Author |
| 8 | Antecedents Of Passenger Satisfaction Towards Mass Rapid Transit (mrt) In Malaysia | 2022 | International Journal Of Academic Research In Business And Social Sciences | Non-Index | |
| 9 | Access Of Malaysia's Higher Education Organization: Malaysia Education Blueprint (2015-2025) | 2022 | Journal Of Positive School Psychology | Google Scholar | Co Author |
| 10 | The Influence Of Spiritual Intelligence, Spiritual Congruence And Accounting Literacy On Attitude Of Purchasing Halal Product Towards Intention To Purchase Among Generation Alpha | 2023 | Journal Of Nusantara Studies-jonus | WoS | Co Author |
| 11 | Understanding The Dive Guides Roles In Malaysia: A Malaysian Scuba Diver Perspective | 2024 | Asian People Journal | MyCitex | Co Author |
| 12 | Knowledge Expectations For Local Informations: Enhancing The Role Of Dive Guides In Sustainable Scuba Diving Businesses | 2024 | Bimp-eaga Journal For Sustainable Tourism Development | Non-Index | Co Author |
| 13 | Malaysian Hei Performance In Rankings And Entrepreneurship | 2025 | International Research Journal Of Multidisciplinary Scope | Scopus | Co Author |
| 14 | Factors Influencing The Use Of Tiktok In Travel Planning | 2024 | Journal Of Tourism , Hospitality And Environment Management (jthem) | MyCitex | Co Author |
| 15 | Examining The Factors That Influence Tourism Students’ Intention To Serve People With Disabilities In The Accommodation Sector | 2025 | Journal Of Tourism, Hospitality And Environment Management (jthem) | MyCitex | Corresponding Author |
Books
| No. | Book Title | Year | Publisher | Authorship |
|---|
Chapter In Books
| No. | Book Title | Chapter Title | Year | Publisher | Authorship |
|---|
Proceeding
| No. | Article Title | Year | Proceeding | Indexing | Authorship |
|---|
RESEARCH GRANTS
Note: This list is compiled based on data from the last five years.
| No. | Grant Title | Role | Level | Funder | Value (RM) | Status |
|---|---|---|---|---|---|---|
| 1 | Exploring Youth Career Interest In The Scuba Diving Industry: Insights From Malaysia¿¿¿s Coastal Communities | Co-Researcher | University | UMT | RM7,000.00 | In Progress |
| 2 | An Employment Framework For People With Disabilities For Improved Social Sustainability In The Accommodation Sector | Project Leader | National | KEMENTERIAN PENDIDIKAN TINGGI (KPT) | RM89,400.00 | In Progress |
| 3 | Towards Developing A Comprehensive Model For Dive Guides Competency Skills | Co-Researcher | National | KEMENTERIAN PENGAJIAN TINGGI (KPT) | RM70,950.00 | In Progress |
| 4 | Digital Tourism: Insights From Elderly Tourist | Project Leader | University | UMT | RM7,000.00 | In Progress |
| 5 | Digital Tourism: Insights From Elderly Tourist | Project Leader | University | Universiti Malaysia Terengganu (UMT) | RM7,000.00 | In Progress |
| 6 | Towards Developing A Comprehensive Model For Dive Guides Compentency Skills | Co-Researcher | National | Kementerian Pengajian Tinggi (KPT) | RM70,950.00 | In Progress |
| 7 | Underlying Factors Influencing Employees Intention Use Robots At Workplace | Co-Researcher | University | UMT | RM7,000.00 | Completed |
| 8 | Underlying Factor Influencing Employees Intention To Use Robot At Workplace | Co-Researcher | University | Universiti Malaysia Terengganu (UMT) | RM7,000.00 | In Progress |
| 9 | Analisa Kepuasan Pelancong Terhadap Penyediaan Fasiliti Terminal-terminal Jeti Di Kuala Terengganu | Co-Researcher | National | JABATAN PELANCONGAN NEGERI TERENGGANU | RM9,000.00 | Completed |
| 10 | Analisa Kepuasan Pelancong Terhadap Penyedian Fasiliti Terminal-terminal Jeti Di Kuala Terengganu | Co-Researcher | National | Jabatan Pelancongan Negeri Terengganu | RM9,000.00 | In Progress |
TEACHING
Note: This list is compiled based on data from the last five years.
| No. | Subject Name | Degree Level |
|---|---|---|
| 1 | Final Year Project I | Bachelor |
| 2 | Tourism Behavior | Bachelor |
| 3 | Tourism Marketing | Bachelor |
| 4 | Human Resource Management In Tourism | Bachelor |
| 5 | Final Year Project Ii | Bachelor |
| 6 | Management Information System | Bachelor |
| 7 | Meeting, Incentive, Conference And Exhibition Management | Bachelor |
| 8 | Marketing Communications | Bachelor |
| 9 | Social Marketing | Bachelor |
| 10 | Tourism Services Marketing | Bachelor |
| 11 | Human Resources Management In Tourism | Bachelor |
| 12 | Tourism Geography | Bachelor |
| 13 | Tourism Research | Bachelor |
| 14 | Introduction To Tourism | Bachelor |
| 15 | Sales Management | Bachelor |
| 16 | Industrial Training | Bachelor |
POSTGRADUATE STUDENT
Note: This list is compiled based on data from the last five years.
| No. | Student Name | Degree | Status |
|---|---|---|---|
| 1 | Samer Mohammad Abdul Kareem Altarawneh | Doctor of Philosophy | Ongoing |
| 2 | Ibrahim Abd Elwahab Mahmoud Moussa | Master | Completed |
| 3 | Mohd Khairol Nazraie Bin Hassan | Master | Ongoing |
| 4 | Siti Hajar Najihah Binti Marzuki | Master | Ongoing |
INTELLECTUAL PROPERTIES
Note: This list is compiled based on data from the last five years.
| No. | IP Title | IP Type | IP Status | Reference ID | Year |
|---|---|---|---|---|---|
| 1 | Dive Guides Competency | Copyright | Awarded | LY2025W08662 | 2025 |
| 2 | Sintercom; Ai Based Dynamic Methods To Improve Graduate's Competencies | Copyright | none | LY2025C10297 | 2025 |
CONSULTANCY
Note: This list is compiled based on data from the last five years.
| No. | Title | Date | Level | Client Name |
|---|---|---|---|---|
| 1 | Workshop Consultant For Festival Pulau Besar 2025 | 01/08/2025 - 01/08/2025 | National | Tengah Island Conservation |
KNOWLEDGE TRANSFER
Note: This list is compiled based on data from the last five years.
| No. | Title | Year | Level | Collaborator | Funder |
|---|---|---|---|---|---|
| 1 | Pembangunan Produk Pelancongan Dan Pemantapan Ekonomi-komuniti Pulau Redang | 2023 - 2024 | University | Community | KTAGS |
| 2 | Program Pengukuhan Pengurusan Kewangan Dan Publisiti Digital Bagi Pengusaha Trak Makanan Di Terengganu | 2023 - 2024 | University | Industry | KTAGS |
AWARDS
| No. | Name of Awards/Recognition | Awarding Institution | Year Awarded | Level |
|---|---|---|---|---|
| 1 | Sintercom: Kaedah Dinamik Berasasakan Ai Untuk Meningkatkan Kompentensi Graduan | Politeknik Negeri Jakarta | 2025 | International |
| 2 | Transfer Credit Evaluation Form | Umt | 2023 | National |
| 3 | E-internship Management Tourism Management Programme | Umt | 2022 | National |
| 4 | Edupro - Gen Z Teaching And Learning Solution | Umt | 2022 | National |
